Filippos Siakavaras is Head of Digital Marketing at Redwolf Ogilvy and Head of Business Development of Accure Point. He has more than 15 years of experience in media, digital marketing, communications, and digital transformation across Cyprus and Greece. Throughout his career, he has led digital strategy and communication initiatives for organizations operating in sectors including financial services, real estate, retail, telecommunications, sports, and public affairs. His expertise spans digital strategy, content marketing, performance marketing, brand communications, and emerging technologies. Today, he advises organizations on the strategic adoption of Artificial Intelligence, with a particular focus on AI governance, AI risk, and business readiness in the context of the EU AI Act. Through Accure Point, he works with organizations seeking to better understand, govern, and manage the opportunities and risks associated with AI.